CHARLOTTETOWN (June 6th, 2016) – The PEI Brewing Company has experienced a breakthrough by winning four gold medals at the 2016 Canadian Brewing Awards and Conference (CBAC), considered by experts to be the most important beer competition in the country. The awards were announced at the CBAC held in Vancouver on May 28th, 2016.
PEI Brewing President Jeff Squires says, “These recognitions are certain to help elevate the stature and increase demand for all of the company’s products as it continues its strategy to produce outstanding beer, to program and promote a unique destination brewery in Charlottetown and to grow its presence at the retail level provincially, regionally in Atlantic Canada, and nationally.”
“We are determined to place Prince Edward Island firmly on the Canadian brewery map,” added Squires. “This type of recognition will contribute to our growth, to continued investment in the business and to creating more jobs on P.E.I.”
The company currently employs 46 full and part-time staff in roles including administration and planning, production, sales, distribution and event management and hosting.
Vice President of Operations Bob Lawrence said he hopes the 2016 CBAC awards are only a next stage for PEI Brewing Company’s advancement in the industry, which he credits to the people behind the beer’s production. “We’re fortunate to have assembled an incredibly talented team who have their eye on the future,” said Lawrence. “And we’re fortunate to have built a strong and increasing fan base for our Gahan and PEI Brewing Company brands.”
The four gold-winning entries and their respective categories were: Vic Park Pale Ale (Session India Pale Ale); Setting Day Saison (Session Ale); Sir John A’s Honey Wheat (Wheat Beer North America Style); and Rogues Roost IPA (English Style India Pale Ale).